Half a million for press innovation
NDC media group, Twentsche Courant and Blendle are some of the parties that have received subsidies within the framework of the temporary subsidy regulations for the Press Innovation and Regional Cooperation. A total of 469, 837 euros was granted. A total of 53 applications were submitted, especially for mobile apps
NDC media group, Twentsche Courant and Blendle are some of the parties that have received subsidies within the framework of the temporary subsidy regulations for the Press Innovation and Regional Cooperation. A total of 469, 837 euros was granted.
A total of 53 applications were submitted, especially for mobile apps. NDC received a ton for the development of the 'Woonplaats App', the door-to-door newspaper of the future. A personalized app, in which local news is combined with all kinds of practical information, including municipal services. Within this project NDC media group initially wants to develop an app for sixty residences, where the starting point is not the local free local paper issue, but all the information in your own postal code area.
Fosfor publishers will receive 90, 000 euros for the development of longform apps for the Dutch market. The underlying motive here is the preservation of the long journalistic story (between 2000 and 60, 000 words), which according to Fosfor is gradually disappearing from newspapers and magazines. They are going to develop two apps for long-form journalism: an ordinary and enriched version à la that of the American The Atavist.
Blendle will sell separate, paid articles from publishers via an HTML5 app that is available for PC, tablet and smartphone. Users can use the app to buy separate articles from (up to now) De Groene Amsterdammer, TMG, NDC Media Group, Erdee Media Group and Hearts Magazines. What is innovative compared to other initiatives is the design of a social network in the app. Every Blendle user can follow other users, similar to Twitter. For example, you can see which articles friends and colleagues read and which articles recommend well-known Dutch people such as Alexander Klöpping and Frits Wester.
The BV Digital First receive 24, 800 euros for the installation of paid author channels in De Nieuwe Pers, the digital continuation of free newspaper De Pers. This creates a direct contact between (freelance) journalists and their readers and, in particular, a sales channel for journalistic content. As a result journalists can publish their work themselves without the intervention of a publisher, and with De Nieuwe Pers they have a distribution channel that provides coverage and provides a payment mechanism.