Ibidlive expands after capital injection QXL

Online auction house QXL.com invests approximately 20 million guilders in Ibidlive and receives half of the share capital. This gives QXL.com the right to use the Ibidlive software for live broadcasts on Internet and television. With the capital injection the Dutch Ibidlive wants to expand even further abroad

Online auction house QXL.com invests approximately 20 million guilders in Ibidlive and receives half of the share capital. This gives QXL.com the right to use the Ibidlive software for live broadcasts on Internet and television.

With the capital injection the Dutch Ibidlive wants to expand even further abroad. The company now has offices in England and America and wants to set up new companies in France and Spain. In addition, Ibidlive wants to spend the money to speed up the live images over the net. According to spokesman Frank Lether, the live images about the network are still too slow.

The company believes that it distinguishes itself from other providers of Internet auctions by allowing users to actively participate in the auctions, giving the auction "a greater dynamic with a very high entertainment value". Ibidlive CEO Peter Farid Farisal: "Live auctions on the Internet will continue to grow in popularity and become a regular part of the entertainment package, and our company's collaboration with QXL.com will put Ibidlive at the forefront of development".

The company has already taken the first step in that direction through its agreement with television channel SBS6. The channel will broadcast a number of auctions on Sunday afternoon. The English media company United Productions / Anglia TV is also going to produce and distribute programs for Ibidlive. This is a direct consequence of the input of QXL.com. People can participate in the live auctions by downloading Ibidlive software, after which they can follow the auction via the PC or television. PC users can offer with the mouse, TV users must use the star key on the phone.

It is not the first time that an auction is broadcast live on television. RTL5 organized the first live auction in November last year together with Veilinghuis Glerum.
In addition to the live auctions, Ibidlive and QXL also have delayed bidding; people can bid on an object for a certain period of time, usually four to seven days.