20, Feb - 2019
Dentsu Aegis buys Oxyma

Dentsu Aegis buys Oxyma

Dentsu Aegis Network (DAN) announces that the group of companies is acquiring Oxyma. This acquisition means the launch of the Merkle label in the Netherlands under the flag of Dentsu Aegis Network Netherlands. Oxyma group will continue under the name Merkle Netherlands. The parties just announced that

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This added value offers user generated content

This added value offers user generated content

The popularity of user generated content has increased enormously over the past ten years. A good way for companies to tighten their relationship with customers. But the content can certainly be used for the promotion of the brand. Why would you respond to this as an organization and what does it yield to others

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